You have seen them running in the forests, jumping from tree to tree in the parks, or you may only heard about them or seen them in pictures or TV documentaries. The squirrel and the flying squirrel are one of the most loved and admired forest animals. With their specific cuteness, they managed to steal the hearts of the people forever. But they are so much more than simply cute animals. With their specific characteristics and abilities, they can become the central element for the perfect logo. Read on to find out if a squirrel logo or a flying squirrel logo is suitable for your business.
Squirrel logo – characteristics and symbol
The tiny and very energetic creature we can find in the forests all over the world, the squirrel is very much appreciated in every culture. Almost every country has at least one legend regarding the playful squirrel, and Denmark even chose the squirrel as the representative animal for their country. All these prove that the image of a squirrel has a deep meaning for people in every corner of the world, and has become today a universal symbol of joy and hard-working. Therefore, it is only logical to consider the squirrel as a possible match for your company logo.
Despite its undeniable curtness, the squirrel is a rather powerful animal. The idea of letting go, giving up or not overcoming obstacles it is unthinkable for a squirrel. The animal is known for its power to bravely face any challenge the unforeseeable forest may bring in the way. Its perseverance and will stands as an example for all humans. That is the reason why the squirrel is such a present figure in fables. Choosing the squirrel as your logo can reinforce the idea that you and your business have that specific stubbornness that will help you overcome any possible obstacle, and that hard-working is your key to success.
The squirrel is also a great symbol for joy, optimism and friendship. Although they are so hard-working, they always work with joy. When they gather their food for the winter season they are very busy, but no one could ever read concern on their faces. They are so sure of their success that they are able to always work happily. You can use the squirrel in your logo to emphasize that your work philosophy is based on an optimistic approach, and that you believe that your company can overcome any obstacle as long as you continue to work with joy.
The cuteness of the squirrel is hard to miss, and people had always been attracted to gentle figures. Having the squirrel image in your logo will automatically bond the impression people create on your company, to the feelings they have towards the squirrel. They will remember your brand as a trustworthy one, lovely and reliable. Being so cute, they have a great impact on kids, so if you run a business dedicated to kids, we recommend keeping this idea in mind.
Not lastly, the squirrel is known as a very talkative animal. They can often be heard chatting with their fellows and their voice always sounds full of joy. They use communication to cooperate or to warn each other. This can emphasize that your brand is always ready and open to a good and productive communication with your clients as well as with your business partners.
Flying Squirrel Logo – Characteristics and Abilities
Part of the squirrel family, the flying squirrel is a rather odd kind of squirrel. Apart from the similar looks and movements, the flying squirrel is rather different than the ground squirrel or the tree squirrel. First of all, the flying squirrel is a nocturnal animal, which means it is most active during the night time. It has a great sense of smell and hearing, and, unlike other squirrels, this is one is most silent. The night holds many dangers and predators, so this particular squirrel is known for its ability to cross the forests without making noise. The most obvious attribute of the flying squirrel is, of course, its ability to “fly” or rather glide through the forest. When jumping from tree to tree she unfolds a membrane that allows her to precisely glide in the air.
The flying squirrel is a fascinating animal, and many compare its night flight with the presence of a ghost in the woods. Her cute looks however, vanishes this comparison away. When using a flying squirrel in a logo, you can refer to so many of its qualities. First of all, the flying squirrel manages to glide gracefully and with high precision. This can emphasize that you are able to complete your goals with ease and precision, and you will send a positive message to your clients and partners.
Also, this animal is a very silent one, and her big eyes make her night sight ideal. The flying squirrel therefore becomes a symbol for silently solving problems and paying attention to every detail in order to solve them with the most agility. This is definitely the kind o message you want to send out through your logo. You can also use her image to emphasize qualities like speed, agility, adaptability, intelligence, and perseverance.
Squirrel and Flying Squirrel logo for your business
We know that choosing the right logo for your brand might be a difficult task. The logo is often times the first thing people associate with your business. It becomes the first thing they remember and it plays a huge role in creating a good first impression. Also, depending on the choice you have made for your logo you can make people wonder and wanting to know more about your business or your product. This is why you need to choose a logo that manages to express the best the main characteristics and advantages of your business.
Some of the most suitable industry branches and businesses in which the squirrel logo will fit the best are child related businesses like childcare or playgrounds. You may find this logo also suitable for a scouts business or summer camps. Many found that the squirrel logo is suitable for a delivery related business like food or package delivery. Use this logo if your company is related to charity or to volunteering, or even environment care. These are just a few suggestions, but feel free to choose a squirrel logo for whatever business you run. You can rest assure it will send out a positive and powerful message from which you and your business will benefit.